REMA TIP TOP BRASIL
168
REMA ’ s objective is to expand global presence . Results are already being seen , since sales are already 25 % higher than last year ’ s same period , and it ’ s only the beginning of the year .
Concerning market sectors to achieve this expansion , the main and only segment that REMA TIP TOP currently has in Brazil is industrial belts and tapes , as well as their maintenance , but REMA TIP TOP ’ s business as a parent company in the world is made up of two other segments as well .
The automotive sector , the manufacturing , and maintenance of patches for large mining tyres is a powerful business globally and , on the other hand , REMA also has surface treatment businesses – anticorrosion businesses – to protect large impacts in the area and its floors . These two sectors represent a 20 % -30% of REMA ’ s international business respectively but have no current influence in Brazil .
In order to take advantage of every opportunity the market can offer , the future of REMA TIP TOP ’ s strategy will involve the development of three businesses in Brazil : the industrial tapes and their maintenance will still
certainly represent half of the business , but the other half will be dedicated to the automotive business and surface treatment . This is REMA ’ s strategic plan for all of Brazil and South America .
The company has been in contact with multinational companies , especially from industrial ports , where many platform ships require and need maintenance against corrosion and
JULY 2019