COMPETITIVE ADVANTAGE IN THE BRAZILIAN MARKET
REMA TIP TOP BRASIL
162 to the next level , to open new markets in order to make a better distribution of the segments that were being carried out , so to avoid depending on a single client , on a single segment .
REMA TIP TOP is currently engaging in the general restructure of the entire top of the line team – production managers , sales , and human and financial resources – by letting them grow throughout three to four years to double the current sales .
REMA ’ s objective is to expand our global presence . In order to do this , Sales Management is also restructuring its team in Brazil by adding more salespeople and representatives in every region .
COMPETITIVE ADVANTAGE IN THE BRAZILIAN MARKET
As part of the new operational direction REMA is taking in this country , the company is creating its competitive advantage through the development of new products and acquisitions , with positive outcomes that resulted in profits of more than € 894mn in 2016 .
The company ’ s strategy includes the commercialisation of the vulcanising
JULY 2019