Shell LubeExpert
OREN ’ S EVOLUTION
Shell LubeExpert
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89 multichannel experience . “ Oren fits really nicely in terms of how a platform provides a whole range of solutions to a customer ,” she adds . “ Customers and sellers no longer need to rely on traditional ways of driving business and can access a multichannel , multi-solution , multi-revenue-stream approach that we believe will help businesses become more resilient for the challenges ahead .”
Chen notes that the COVID-19 global pandemic has accelerated B2B digital trends due to the restriction on traditional ways of selling . “ We ’ re seeing the way we interact with our B2B customers – through webinars , live streams and virtual services – really taking off . The more we embrace that , the more we can make our businesses resilient .”
OREN ’ S EVOLUTION
Shell and IBM surveyed more than 350 mining customers to gain a deeper understanding of the pain points experienced with a view to introducing digital innovations to help solve frictions
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