CRU GROUP
content from a multitude of locations globally , and by working in the cloud the business is able to achieve the flexibility and technical delivery to maximise on any investment . Similarly , Will notes that the business has focused on building on its core in-house technical and data skill sets in order to deliver effectively to customers . “ Data is pivotal , so we keep that expertise within the business . We partner with other companies on things that we don ’ t see as core to our direct business , so networking communications , front-end website development ,” he adds .
CRU specialises in market-leading research built on robust and transparent
“ FOR US THE FOCUS HAS ALWAYS BEEN THE ACCESSIBILITY OF
DATA AND INFORMATION ”
WILL BLAKE , DIRECTOR OF TECHNOLOGY
& ANALYTICS , CRU GROUP
methodologies . Regardless of specific sector or operation , its customers typically use the content and information provided to inform critical business decisions such as whether to enter a certain commodity market , for example . It also offers price assessments from a team of specialists in London , Beijing , Mumbai , Pittsburgh , Shanghai , Singapore and Santiago . Will explains that primary research in these areas covers supply , demand , price and costs analysis ; the content is also used to build proprietary models that inform CRU ’ s forecasting under the strapline of ‘ where commodities meet economics ’.
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