DIGITAL MINING Michelle Ash
DIGITAL MINING Michelle Ash
TITLE : CEO COMPANY : GEOVIA
This is especially interesting for the mining industry where Ash highlights problems are often multidisciplinary , driven by fundamental sciences such as geology , geomechanics , chemistry and many others , including increasingly ecology and anthropology . These require the communication of complex solutions to groups who may not be experts in that science .
“ Whether its underground caving or in-situ leaching , where you don ’ t move the dirt and just take the metal out , I ’ m convinced the way we are going to rapidly innovate and de-risk innovation in conservative industries like mining is through the creation of these virtual twin experiences that go beyond just offering a solution set ,” maintains Ash . “ We ’ ve developed an experience multiple people across teams can have simultaneously so they can discuss it and innovate in real-time . It ’ s like an interactive
Michelle Ash started her mining career in Australia as a blasting engineer with Rio Tinto , but her work has taken her across Southeast Asia , Africa , North and South America , in senior roles , including Chief Innovation Officer at Barrick Gold . Steering the digital transformation of one of the biggest mining companies in the world , she focused on how innovation can drive productivity and be harnessed to deliver alternative business models . Meanwhile , her “ unique operational and strategic background ” was hugely beneficial in positioning the Global Mining Guidelines Group during her recent tenure as Chair , where she contributed to developing best practices and guidelines for the implementation of technology and socially enabled changes in the mining industry . She is also on the advisory board of several startups such as Petra Data Science , OffWorld , Behault , Descartes Labs and MineSpider .
With over 20 years of experience in the mining and manufacturing sectors and a focus on business improvement and change management working for the likes of Mitsubishi , Ash was named to the 2016 list of ‘ 100 Global Inspirational Women in Mining ’ and won the Technology Innovator of the Year Award by Mines and Technology in 2019 .
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